Page 33 - IB September 2024

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GMR: A PACIFIC POWERHOUSE

Since its humble beginnings as a supermarket selling of customer service.
groceries, household items and clothes in 1961, GMR GMR products are imported from Australia, New Zealand,
Muhammad & Sons (PTE) LTD (better known as GMR) has Malaysia, the UK, Thailand, China, India and Brazil. Amongst
grown to become a regional force. these product lines are high quality brands such as Akord,
From its base in Nakasi, Suva, it supplies quality hardware BOLOCO,CLAYTAN, CRC, CROWN, Corona, DOE, DUX, devox,
products throughout Fiji and also exports to Samoa, Kiribati, ERA, FILTON, Fixworx, HOTECHE, Jadever, Kingdom LECSTON,
Tonga, Nauru, Cook Islands, and Wallis and Futuna. Liper, MARLEY, NORTON, PEGLER, P&N raider, ROYAL, SPEAR
GMR first began selling hardware in 1986, and GMR & JACKSON, SILOCK, TOTAL, VESLEE, WATERTEC, Wollaton,
Muhammad & Sons was officially established in 1996. Three ZEAL, and many more.
years later, the hardware became the sole focus of the GMR’s vision is to be one of the Pacific region’s leading
company. Now, the company is one of the South Pacific’s wholesaler, exporter and retailer.
leading hardware suppliers. “We are committed to upholding the highest levels of
GMR’s team of 140 includes skilled salespeople, who are customer service, quality and maintaining our credibility,
trained for product knowledge in all the departments of the reputation as one of the leading wholesalers, exporters and
business some of which are agriculture, plumbing, Spare retailers in Fiji and the South Pacific, and we believe that
parts, tools, electrical, Timber, Building Material to paints and providing good quality hardware is vital to aid the growth of
much more. This means they have a deep understanding of our economy.”
the full range offered by GMR, and provide the highest levels