Fiji’s tourism comeback

Taveuni tourism
Taveuni tourism

But concerns remain over Pacific-wide labour shortages

Travellers now want authentic and immersive vacation experiences, an analyst from international consulting firm Twenty31, told the recent Fiji Tourism Expo.

Oliver Martin said travellers are looking for last minute and flexible travel options, want to stay longer at destinations, are increasingly influenced by social media and streaming content, and are still concerned about health and safety needs.

These shifts set the tone of many sessions at the expo, which was imbued with cautious optimism, given the strong opening Fiji’s industry has experienced in the first . . .

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