Time to walk the talk

Conference to dialogue on tourism issues

In a bid to provide a regional platform for dialogue on matters of interest in international and regional tourism, the first ever Pacific Tourism Insights Conference (PTIC) will convene in Vanuatu next month. Through a memorandum of understanding (MOU), the conference is a joint collaboration between the South Pacific Tourism Organisation (SPTO), Pacific Asia Travel Association (PATA) and Vanuatu Tourism Office (VTO) The one-day conference will bring together regional and international thinkers, professionals and leading reputable companies such as Trip Advisor, BBC Worldwide Asia and other reputable organisations. Priya Chand of Islands Business talks to SPTO chief executive officer Christopher Cocker for get an insight on the inaugural conference and other tourism-related matters in the region.

IB: What is the main purpose of the inaugural Pacific Tourism Insights Conference in Vanuatu?

COCKER: IT will be very important for us to make contact and strengthen our existing relationship with PATA which has tremendous Asian connections. A partnership between PATA and the SPTO would have enormous potential for possible entry of the Pacific into the Asian market for our regional destinations. There’s also the opportunity at this event to look at developments in the Asian market and more importantly around the globe in the area of tourism.

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