Fish with a story

Sandwiched between the Philippines and the Federated States of Micronesia, rising from the deep blue Pacific Ocean, sit the 200 or so limestone and volcanic islands that make up the idyllic paradise of Palau. It is a land of beauty above and below the water, teeming with wildlife, welcoming people, and a rich history – Palau is a veritable tourist dream.

It should come as no surprise then, that tourism is the primary economic driver. But while Palau is renowned for her underwater wonders, champagne beaches and rich cultural offerings, the country has also established
herself at the regional and global level as a smart ocean state: a small island nation taking pride in being a leader in ocean conservation.

Ironically for a region that produces the majority of the tuna canned in the world, imported canned tuna is one of the main sources of protein in the Pacific islands. Palauans are looking to buck this trend, one can at a time.

Palauan village fishers are up-skilling, with the help of a micro-canning training initiative, in order to add value to their artisanal catches and create a premium shelf stable seafood product that offers tourists a healthy memento of their time in Palau. This memento is in the form of a can of locally caught and locally canned tuna – very much “fish with a story”. A trial label developed

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